Mercedes-Benz has launched a new season for CLS, the four door coupé
which first debuted in 2003. The CLS will hit roads across the Middle
East region this month.
With new design elements inspired by the breakthrough SLS AMG super
sports car, the CLS sports a new scowl courtesy of LED High Performance
headlamps, and will be available to the image elite as a V6 CLS 350, a
V8 CLS 500, or a supercharged bi-turbo V8 CLS 63.
Mercedes-Benz creation in 2003 of a new category that combined the
elegance and dynamism of a coupé with the comfort and functionality of a
saloon, delighted customers and stunned the German automotive
manufacturer's competition.
"Customers across the Middle East and the globe have rewarded us for
our courage in launching a new vehicle concept onto the market,"
explains Frank Bernthaler, Director, Sales and Marketing, Mercedes-Benz
Cars, Middle East & Levant. "And with its design and sportiness, the
new edition of the CLS also benefits from the fact that we are a whole
generation ahead of the competition with our four-door Coupé."
LED High Performance headlamps: greater visibility and full functionality
The CLS is the first passenger car in the world to offer LED High
Performance headlamps, which comes as standard in the GCC specification
model. The headlamps combine the exciting colour elements of LED
technology - similar to those of daytime running lamps - with the
performance, functionality and energy efficiency of today's bi-xenon
generation (as an optional extra).
This new light system provides, for the first time ever, the
Intelligent Light Sys-tem already proven in Mercedes models fitted with
bi-xenon headlamps in combination with LED technology. The headlamps,
with their 71 LED lamps in total, look exciting; and they serve to
underline the unmistakable appearance of the CLS. The light specialists
from Mercedes-Benz have for the first time been able to use LED
technology in the admired and innovative Adaptive Highbeam Assist,
resulting in an entirely new level of safety for night-time driving.
In contrast to the first vehicles equipped with LED headlamps, no
compromises are now necessary with respect to the functionality and
performance of the lighting technology. There are further arguments for
the new, LED-based lighting technology: the average operating life of an
LED is around 10,000 hours, around five times longer than that of a
xenon light; moreover, LED headlamps most closely approximate to the
colour of daylight.
This means that LED light is in keeping with the normal human
perception pat-terns, and that the driver experiences significantly more
brightness on the road at night. Studies have shown that the closer the
colour of artificial light comes to daylight, the less the strain on
the eyes. With a colour temperature of 5500 Kelvin, LED light is closer
to daylight (6500 K) than xenon light (4200 K).
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